Use the power of authentic parent testament from Australia's most trusted parent community to drive brand awareness and product sales in Australia and China.

Tell Me Baby offers you the opportunity to connect with a powerful community of every day parents and influencers. You’ll get in front of Australian parents who have a strong influence over the purchasing decisions of fellow parents - both in Australia and China.

Why? Because parents turn to other parents for genuine, constructive advice on what baby products to buy.

100% of our content is created by parents. Our community has already shared over 25,000 reviews on baby products that they've bought themselves and used. They’ve taken over 100,000 images of these products being used by their family - all to help other parents make the best decision on what baby products to buy.

You can close the purchasing loop and get direct ROI by driving sales in Australia and China on Tell Me Baby's eCommerce and cross-border platform.

Parents will be able to Research, Rate, Review and Purchase on Tell Me Baby.  


To discuss advertising options please contact:

National Sales Manager

call: 0481 592 125


Brand opportunities on Tell Me Baby platforms in Australia and China:

  • Premium Listing Package: Harness the power of user-generated content to drive purchases and reach parents who are ready to buy. Talk directly with consumers about products as they actively research and review.
  • Ecommerce and China Cross Border: Close the purchasing loop, drive sales in Australia and China, and deliver direct ROI by selling your product on Tell Me Baby.
  • Content Sponsorship: leverage off TMB content including blog posts and videos created by real parents and established parent bloggers.
  • Content Creation and Syndication: increase your own content offering and drive engagement across your own channels by syndicating TMB reviews, photos and videos about your products or commission specially created parent themed articles written by TMB parent bloggers.
  • Social Media: extend reach, drive product awareness and create conversation through TMB social media channels.
  • Parent Sentiment Dashboard: Track and leverage real time parent sentiment on your brand and products as well as competitors – all from a live dashboard.